> For the complete documentation index, see [llms.txt](https://docs.rishvi.co.uk/linnworks/llms.txt).
> Use it to discover all available pages before exploring further.
# Discount and loyalty programs
The Odoo Sales, eCommerce, and Point of Sale applications allow users to create discount and loyalty programs that customers can use for online and in-store shopping. These programs offer more varied, public, and time-sensitive pricing options than pricelists.
## **Configure the settings**
To enable discount and loyalty features, go to **Sales ‣ Configuration ‣ Settings**.\
Under the **Pricing** section, activate **Discounts, Loyalty & Gift Card** by checking the option, then click **Save**.
## **Create and manage programs**
To set up discount or loyalty programs, navigate to:\
**Sales ‣ Products ‣ Discount & Loyalty**
If no programs exist yet, Odoo displays template options to help you get started. You can select a template or click **New** to build a program manually.
If programs already exist, simply select one to modify it.
**Note**\
Templates are only shown before the first program is created. Once a program exists, templates are no longer displayed.
Opening a program (new or existing) brings up the configuration form.
### **Program fields**
The program form includes the following options:
- **Program Name**: Internal name used for identification (not visible to customers).
- **Program Type**: Choose the **program type**.
- **Currency**: Define the currency used in the program.
- **Pricelist**: Optionally assign the program to specific pricelists. If left empty, it applies to all customers.
- **Points Unit**: Define the name of the points (e.g., *Reward Points*). Visible to customers and only available for **Loyalty Cards**.
- **Start Date / End Date**: Control the validity period. Leave empty for ongoing programs.
- **Limit Usage**: Restrict how many times the program can be used.
- **Company**: Specify the company (for multi-company environments). Leave blank to apply globally.
- **Available On**: Select where the program is applicable (Sales, eCommerce, POS).
- **Website**: Limit the program to a specific website if needed.
- **Point of Sale**: Restrict the program to certain POS configurations.
**Note**\
Available fields may vary depending on the selected **Program Type**.
All generated items (cards, coupons, codes) can be accessed via the smart button at the top of the form.
**Note**\
In Odoo 17+, if a loyalty card or coupon is linked to a contact, a **Loyalty Cards** smart button appears on the contact form.
This button is only visible when relevant records exist.
### **Program types**
Available program types include:
- **Coupons**: One-time codes that unlock rewards immediately.
- **Loyalty Cards**: Customers earn points from purchases and redeem them later.
- **Promotions**: Automatically apply rewards when certain conditions are met.
- **Discount Code**: Codes entered during checkout to receive discounts.
- **Buy X Get Y**: Earn rewards after purchasing a certain quantity.
- **Next Order Coupons**: Rewards issued for use on a future purchase.
## **Set conditional rules**
Conditional rules define when a program becomes applicable.
In the **Rules & Rewards** tab, click **Add** next to **Conditional rules** to open the configuration window.
**Note**\
Available rule options depend on the selected **Program Type**.
### **Available conditions**
- **Discount Code**: Custom or auto-generated code (for Discount Code programs).
- **Minimum Quantity**: Minimum number of items required.
- **Minimum Purchase**: Minimum spending amount (tax included or excluded).
- **Products**: Apply the rule to selected products.
- **Categories**: Restrict to specific product categories or all.
- **Product Tag**: Apply based on product tags.
- **Grant**: Define how points are earned (per order, per amount spent, or per product unit).
Click **Save & Close** to apply the rule or **Save & New** to add another.
## **Configure rewards**
Rewards define what customers receive when conditions are met.
In the **Rules & Rewards** tab, click **Add** next to **Rewards**.
**Note**\
Reward options vary depending on the **Program Type**.
### **Reward options**
- **Reward Type**: Choose between:
- **Free Product**
- **Discount**
- **Free Shipping**
#### **Free Product**
- **Quantity Rewarded**: Number of items given
- **Product**: Product to offer
- **Product Tag**: Optional filter
#### **Discount**
- **Discount Value**: Percentage, per point, or per order
- Apply to:
- Entire order
- Cheapest product
- Specific products
- **Max Discount**: Limit the discount amount (0 = no limit)
#### **Free Shipping**
- **Max Discount**: Maximum shipping cost covered
- **In exchange of**: Points required to claim the reward (for loyalty-based programs)
- **Description on order**: Text shown to customers during checkout